ATHLETE MINDSET COURSE

To create branding, video, and a social media campaign to sell the online course. The campaign included a logo, a free 6 part video series, email send outs, a sales page, and social media which all followed branding.

LOGO

I designed the logo with the intention of helping people understand what mindset performance in sport is. The course is for high school athletes and younger so I played with a whimsical design and bright colors.

SOCIAL MEDIA DESIGN

The social media campaign started off with the black background and then focused on the colorful piece of the logo.

HEADERS

To sell the course 6 videos were created. I edited the videos and created the following 6 email headers that were also used for video headers.